September 18, 2000
"The NOW Foundation has a message for the National Association of Broadcasters (NAB) Convention on Love Your Body Day: We do not accept stereotypical or sexually exploitative portrayals of women and girls," said NOW Foundation President Patricia Ireland. "We also reject NAB radio broadcasters' campaign to keep a firm grip on the airwaves and prevent the independent voices of our communities from competing with them for listeners."
Who: NOW Foundation President Patricia Ireland, California NOW President Helen Grieco and local NOW activists
What: Love Your Body Day Demonstration
Where: National Association of Broadcasters Convention, Moscone Center, 747 Howard St., San Francisco, Calif.
When: Wednesday, September 20, 12 Noon
Love Your Body Day began three years ago to encourage activists to speak out against media images of women and girls that are not only offensive and disrespectful, but also unhealthy and outright dangerous.
"With campaigns like Love Your Body Day, we will take back the definition of what is beautiful, and with protests like these we will work toward a public media that truly represents the public."
Love Your Body Day began in September 1998. This year Love Your Body Day is on September 20.
The goal of Love Your Body Day is to let companies and advertisers know that women refuse to accept ideas and body images that are insulting and unhealthy. It is a day to take action and take back the definition of what is considered beautiful.
This year's endorsers include respected organizations such as:
• American Anorexia/Bulimia Association
• American Medical Women's Association
• Boston Women's Health Book Collective
• Ms Foundation for Women
• National Gay and Lesbian Task Force
• Teen Voices Magazine
• House parties with screenings of the new NOW Foundation video "Hollywood's
Smoke and Mirrors: Women's Health at Risk"
• "Feed the Models" demonstrations
• Fashion shows and rallies promoting diverse body images
• Love Your Body Day dances
• "Design Your Own Barbie" contest
• "Ad Stomp"--students on their way to class walk over magazine ads containing negative images
• Free breast cancer screening and other health services
• 5K walk and lunch hour walks
• Letter writing campaigns targeting media owners, advertisers, congress members, etc
• Workshops and discussions in schools and colleges and at women's and community centers
• Petition signings, exhibits and information distribution at public gatherings
• Readings and monologues at women's book stores and other venues
• Teen mentorship programs
• Educational skits and other performances
• Local poster-making and writing contests
For more information on this campaign, connect to www.nowfoundation.org.